Resources
Everything we have written about how enforcement actually works, plus free tools.
Build a notice with every § 512(c)(3) element, in your browser.
Open13 original guides, reviewed and dated.
OpenPlain-English definitions of enforcement terms.
OpenTimelines, guarantees, platforms and pricing.
OpenIllustrative scenarios showing the process end to end.
OpenLatest guides
Brand Protection Strategy for E-Commerce Sellers
A practical brand protection strategy for e-commerce sellers: which rights to register, which portals to enroll in, how to monitor, and how to prioritize takedowns.
9 min readTrademark lawCopyright vs Trademark: Which One Protects Your Content?
Copyright and trademark protect different things and are enforced in different ways. Learn which right covers your logo, photos, product names and copy.
9 min readGoogle reviews & review removalGoogle Review Policies: What Google Will and Won't Remove
A plain-English breakdown of Google review policies: the prohibited content Google removes, the honest reviews it keeps, and how to match a report to the rule.
9 min readTrademark lawHow to Register a Trademark in the US: USPTO Guide
A practical walkthrough of US trademark registration: clearance searches, filing bases, USPTO fees, office actions, publication and keeping your registration alive.
10 min readPlatform how-tosHow to Remove Copyrighted Content from Google Search Results
Learn how to remove copyrighted content from Google Search results using Google's DMCA form, what gets delisted, how long it takes, and what to do when the host ignores you.
9 min readGoogle reviews & review removalHow to Remove Fake Google Reviews From Your Business Profile
Learn how to remove fake Google reviews from your Business Profile: which reviews Google actually removes, how to report them, and what to do if they stay.
9 min read